Joi Wade

helping you
embrace your
beauty and brains 

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hey, girl!

I’m Joi - video creator, author, speaker and entrepreneur! I am dedicated to helping you embrace your beauty and brains through lifestyle, career, personal finance and small business content. If this excites you, I hope you explore my website more and join our community!

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my haircare brand

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Joiful Bee was created to help women with kinks, curls and coils combat their biggest natural hair struggles.

I curated 5 of my favorite natural hair tools into the Joiful Bee Perfect Wash Day Kit to help you establish a simple, effective wash day routine to help you reach your natural hair goals.

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follow along on ig

@joiwade_